
Image courtesy of Florian Lanzinger
I’m Toan, a hybrid creative whose dream is to get pregnant to have a second brain for big, big ideas. I haven’t saved a single life in my advertising career yet but somehow become a hero of many wallets with my partner Quynh Tran in the industry. Together, we’ve co-created the project LoveTheWorkMore.Com to mess with the Cannes Mafia 2020/2021, helping save roughly $120.000.000 MILLION for the creative industry. Yeps. You read it right.
Besides that, I sleep-talk ideas in an encrypted language from 1 am to 5 am and sometimes sleep-scream wtf, wtf, wtf when a brief has not been cracked yet. It often scares the people I live with… as proven during my nomadic advertising journey in Asia, North America, Europe, and the Middle East. Some told me to visit a neurologist to check my brain disorder, but I proudly believe no one could earn that talent without a passion for the work, the good work, the better work.
EXPERIENCED.
02.2020 – Now: Freelance Creative.
Agency: Dinosaur Vietnam, And-Us Dubai, Ogilvy Singapore, Ogilvy Dubai.
09.2019 – 01.2020: Creative Intern at DAVID The Agency Madrid
(The best agency in Spain in 2020).
04.2019 – 07.2019: Creative Intern at Grey New York.
01.2019 – 03.2019: Creative Intern at LOLA Madrid.
(The best agency in Spain in 2019).
10.2018 / 12.2018: Creative Intern at Ogilvy Japan.
05.2017 / 08.2017: Creative Intern at Leo Burnett Vietnam.
12.2015 / 03.2017: VP MarComs at AIESEC HCMC in Vietnam.
12.2015 / 03.2017: VP MarComs at TEDxNguyenHueStr and TeamXHCM.
Contact me: maitranbaotoan@gmail.com.
STUDENT AWARDS.
Gold – Integrated – Young Spike Vietnam 2017.
Bronze – Experiential – One Show Young One 2019 – Burger King.
Merit – Integrated – One Show Young One 2019 – Burger King.
Merit – Design For Good – ADC Young One 2019 – Monotype.
Merit – PR – Young Lion Vietnam 2019 – Nestle.
PROFESSIONAL AWARDS.
Shortlist Outdoor – Cannes Lion 2020/2021 – The Best Neighbor.
Shortlist Outdoor – One Show 2021 – The Best Neighbor.
Shortlist Outdoor – El Sol 2021 – The Best Neighbor.
Shortlist Outdoor – Clube de Criação 2021 – The Best Neighbor.
RECOGNITION
ADC Europe – High Potentials 2021.
The One Club for Creative’s Portfolio Night-2021 Dubai – Winner.